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| Dr. Michael Maranan (left) and Jay Manalo |
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ABOUT THE BOOKS
This inspirational memoir chronicles Dr.Maranan's personal journey — from humble beginnings and life's challenges to
becoming a successful entrepreneur,educator, and business leader.
More than an autobiography, the book shares the values,
decisions, failures, and lessons thatshaped his life. Readers will discoverstories of perseverance, resilience,discipline, faith, and purpose, proving that difficult circumstances can
become stepping stones toward meaningful success.
The book is intended to inspire entrepreneurs, professionals, students, andanyone seeking motivation to pursue theirdreams despite adversity.
Drawing from decades of professionalexperience, Dr. Maranan provides an honest and practical look into the realities of customs brokerage beyond passing the licensure examination.
The book discusses actual industry experiences, professional responsibilities,career challenges, and opportunities within
customs, logistics, and internationaltrade. It aims to bridge the gap between academic learning and real-world practice.
Designed for customs brokers, students, importers, exporters,
logistics practitioners, and professionals,it serves as both an educational resource and a practical career guide.
Not every successful business is the rightbusiness for everyone.
This book challenges the common mindset offollowing trends and instead encourages readers to discover the business that
genuinely aligns with their personality,strengths, interests, lifestyle, resources, and long-term vision.
Through practical frameworks, self-assessment, and real-world mentorship,readers are guided toward buildingbusinesses that are sustainable, fulfilling, and uniquely suited to who they
are.
The book is ideal for aspiringentrepreneurs, startup founders, professionals considering entrepreneurship, and existing
business owners seeking greater alignment with their goals.
Written entirely in Filipino, Ang NegosyongSwak Sa'yo makes entrepreneurial guidancemore accessible to a wider audience.
Rather than asking "What business isprofitable?", the book encourages readers to ask "What business is right for me?"
It provides relatable advice to help aspiring entrepreneurs
understand their strengths, avoid costlybusiness mismatches, and confidently choose opportunities that match their
personality, current life season, and future aspirations.
The book is intended to empower moreFilipinos to make informed business decisions using practical and easy-to-understand
guidance.



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