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| Officers and members of Philippine Entertainment Bloggers Association or PEBA |
Bloggers covering events for television, movies, theater and music forged the group Philippine Entertainment Bloggers Association (PEBA) on March 21.
“We’re doing this because we love sharing entertainment news. We hope that we won’t be left out and that we continue to do what we are passionate about and that is writing," said PEBA President Albert Abelido of The Chikkaness.
"For us to achieve that, we will go through a lot of difficulties. But we have struggled before and we’ve learned from those struggles. So while more are on the way, we just need to be prepared to be able to keep up with the challenges of digital storytelling.”
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| PEBA with celebrity guests |
Comprised by 38 members with combined 2 million monthly website views, 4.3 million Facebook followers, more than 130,000 followers on X, more than 1 million TikTok followers, almost 500,000 Instagram followers and 2 million YouTube subscribers, there really is strength in numbers with PEBA.
More than a decade since blogging started in the Philippines, it's the first time such an organization has been formed. Their mission is to help equip the entertainment blogging community with tools and opportunities to successfully build personal brand; connect with industry professionals; leverage platform for positive impact; and tell legitimate stories.
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| Project Z |
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| A Class |
Announced projects during the first general assembly are: PEBAyanihan, skill-building workshops, collaboration with industry professionals, and the PEBA Awards Night.
The PEBA general assembly was held at 38 Valencia Place, the home of Regal Entertainment's Mother Lily and Ms. Roselle Monteverde. The event was graced by A Class and Project Z of AsterisK Entertainment; Gold Aceron; Martin Riggs and Kenaniah of OC Records; and Salome Salvi, JD Aguas, VR Relosa and Armani Hector of VIVA Artists Agency.
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| Viva Artists Agency talents Armani Hector, VR Relosa, JD Aguas, Gold Aceron and Salome Salvi |
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| Martin Riggs |
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| Kenaniah |
PEBA would like to thank Anna Magkawas and Luxe Beauty and Wellness Group , Peachy Vibal-Guioguio and Media.Xchange, Marianne Ferrer de Vera and Pascual Laboratories, Inc., Ana Liza Bautista and Penser Q Multimedia Company, and Rhea Anicoche-Tan and Beautederm Corporation.
You may contact PEBA or send inquiries through their email: peba032024@gmail.com
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