Miss Universe PH 2020 Rabiya Mateo’s most-awaited secret, REVEALED!


(From left) Sparkle GMA Artist Center Talent Manager Junalyn Navarro, Miss Universe Philippines 2020 Rabiya Mateo, Lifestrong Marketing Inc COO Margaret Lee, and Lifestrong Marketing Inc President Lance Lee

 In a world where beauty, elegance, and intelligence are celebrated, everything has to be perfect — an environment where a beauty queen thrives. Beauty queens have been known to promote positivity, women empowerment, confidence, and self-love across the world. Serving as an inspiration to the next generation to thrive even further in a world where perfection is to be achieved. This is what our Filipina beauty queens champion in embodying

Bringing home the crown not only requires maintenance of the physique but also needs EXTRA care of their crowning glory. Our hair speaks for us day by day on a deeper level we don’t realize; defining every fiber of confidence with an artistically inclined purview as hair means the most to every woman. A good and healthy hair day is THAT instant confidence booster we need to conquer the world — or just to conquer our everyday. Taking good care of our hair is a self-care practice that we should not overlook. As much as we pay attention to our skincare, we should also not forget to take time to love and invest in our hair. 

LifeStrong Marketing Inc.’s brand Hairfix is your complete Do-It-Yourself hair solution which caters to a wide range of products that address all of your hair needs from roots to tips. Hairfix lets you achieve your hair goals in the comfort of your own home; with a vision to make every Filipina embrace their beauty from within and to build confidence in their crowning glory.

Rabiya Mateo

Hairfix features hair essential categories such as the Hair Color which will push you to express yourself in a color that speaks for you, Hair Styling that can turn your hair from ordinary to extraordinary, Hair Care treating you from root to tip, and Hairfix Professional Line, the product line that will let you love your natural hair even more as it achieves perfection through professional care. Own the moment by honoring your crowning glory because it deserves nothing but the best.


Just like the NEWEST face of Hairfix Miss Universe Philippines 2020 Rabiya Mateo who takes care of her crowning glory at its finest. This beauty queen is an Ilongga who proudly represents her ethnicity to the universe and serves as an inspiration to many. 

Rabiya Mateo’s one-of-a-kind personality consists of wit, charm, and beauty inside and out which makes her stand out among crowds. Her bravery in promoting cultural diversity, inclusivity, and positivity among women are some of the main reasons she’s the ideal choice as ambassadress of Lifestrong Hairfix. 

Moreover, Rabiya also mentioned that her favorite among Hairfix Hair Colors is Permanent Silvery Ash, which reflects her personality and gives her the confidence she needs whenever facing everyday challenges. 

And together with four Filipina beauties which includes Miss World Philippines 2021 Tracy Maureen Perez who came from Bisaya roots and fiercely conquered the world with her uniqueness among peers. She showed fondness using Hairfix’s Professional Line Collagen + Peptide variant as it helped her maintain the healthiness and thickness of her hair despite the heat and the styling that they go through.

Miss Eco Teen Philippines 2023 Francine Reyes captured not just the crown but also the hearts of people by showcasing what it takes to be a Kapampangan. As a beauty queen, using Hairfix’s Professional Line Protein + Vitamin C variant on a daily basis as it straightens and rules out all the tangles in her hair as she uses it on a daily basis. 

Our reigning Reina Hispanoamericana Filipinas 2023 Michelle Arceo and Miss Elite 2022 First Runner-Up Shanon Tampon are both proud Kampampangan who impressed the world with their talent, intelligence and utmost beauty. Two of the things they love the most when it comes to taking care of their hair is the Hairfix Multiplex Serum– the vitamin complex that you need on a daily basis. 

They are living proof that every Filipina is world-class and UNSTOPPABLE in every way. 

Rabiya Mateo and the four beauty queens from different regions possess the attributes Hairfix has been looking for as the perfect representation of every woman in the country who continues to conquer the world with their sleek confidence and are here to serve as a reminder to take our crowning glory to the next level.

Hair plays a big factor in the pageantry world and in everyday life of a woman, not only is it our crowning glory but it’s where our own crowns sit and where our confidence comes from. Just like what Rabiya Mateo says, “I do believe my crowning glory gives me the confidence to conquer life.”

Let’s face it, good hair helps us face the world in a different view – fiercer, bolder, and with pride. No matter who you are, where you came from or whatever your achievements in life, your hair defines who you are and how you love yourself. 

And as the new year begins, let’s unlock a new era of beauty from the roots. Captivating them with a sleek, smooth hair that transpires to the story we aspire to write this new chapter of Your Crown, Your Story. 



Ready to wear your crowning glory?


For more information about Hairfix, follow HairfixPH on Instagram & Twitter and like Hairfix’s page on Facebook. You can also visit their website at Hairfix.com.ph and Lifestrong.com.ph. 


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